…Well almost. MIRA and Heyford Park, to be exact.
We have got ourselves a hospitality trailer. Why? Well I detect a bit of a trend with the trade shows we do: they’re still worthwhile but slowly becoming less so, with fewer of the engineers and decision makers that we’re used to seeing. They can’t get out of the office: too much on their plate.
So we thought we’d go to them. We’re parking up at MIRA Proving Ground where a lot of our UK customers are based, on the 12th May; and then to Heyford Park in Oxfordshire two days later.
The best thing about this is that we aren’t limited to what we can show people on an exhibition stand – we can actually demonstrate things. We’ll have a braking setup, a steering robot (courtesy of ABD), and a couple of cars showing vehicle separation/ADAS. And if you’re not in one of those demos, come into the trailer for coffee, cake, and a chat.
Once we’ve completed our UK dates, the trailer heads off to Europe where it will visit the likes of Renault, Goodyear, and Continental. I suspect that in 2016 we’ll look to hire some facilities in Germany and invite a whole load of customers along for the day.
Look out for the splashy BMW on the motorway.